News Impact Academy

The News Impact Academy connects, trains and inspires media professionals from European newsrooms.

What is the News Impact Academy?

Our academy offers two-day trainings that provide an opportunity for participants to become innovation leaders within their news organisations. We develop leadership skills and provide the tools needed to scale ideas. We encourage collaboration within our community to overcome the challenges that our journalism industry is facing today.

Since the start of our academy in 2017, we've held 10 successful editions on topics such as Design Thinking, Newsroom Leadership, Membership model, and Community Engagement. Our 2019 locations (within Europe) and topics will be announced shortly.

The News Impact Academy is organised by the European Journalism Centre and powered by the Google News Initiative.

What exactly will you learn?

The programme offers:

  • Hands-on sessions to learn how to apply user-centered methodologies in the newsroom
  • Roundtables to define newsroom challenges and explore potential solutions
  • Ask Me Anything sessions and ignite talks with top innovation leaders
  • Networking events to connect with fellow digital innovators
  • Strategy development to return to your newsroom with a concrete plan

Is the News Impact Academy for you?

The academy is for media professionals who are looking for professional training targeted to the news industry. We welcome applications from all creative minds who want to contribute to building a resilient and innovative future for journalism. Our community consists of editors-in-chief, audience engagement managers, business developers, product owners, digital editors, and so on.

All journalists and media professionals working in news organisations in Europe* are eligible to apply.

Key benefits for media professionals:

Here are some reasons to sign up to our programme:

  • Meet and learn from leading global innovators
  • Discover and master design methodologies that solve everyday challenges
  • Develop leadership skills to help you get things done in your news organisation
  • Explore your topic of expertise with a diverse group of professionals
  • Learn how other industries approach innovation

Key benefits for news organisations:

Our participants acquire skills and develop concrete plans to drive innovation in news organisations:

  • Build capacity in your organisation to test new ideas quickly
  • Bring in new critical perspectives for product development
  • Make connections and develop business opportunities
  • Selected participants will be able to attend free of charge.
  • Create innovation evangelists without needing to restructure
  • Increase staff motivation and retention through career development
  • “Level-up” promising, aspiring leaders

How to apply?

Once our topics and locations for 2019 have been publicly announced, you will be able to apply through our online form.

For each edition, we carefully select 20 participants from different types of news organisations. The selection procedure takes into account the relevance of the candidate's training aspirations in regard to the edition's topic, as well as diversity considerations regarding geography, background, organisation, and skill-set of the applicant.

All journalists and media professionals working in news organisations in Europe* are eligible to apply.

What's on the programme for 2019?

We will shortly announce the topics and locations for 2019. In the meantime, this list of last year's topics will give you an idea of what to expect:

  • Amsterdam - Design processes for news
  • Paris - Hyperlocal news & engagement strategies
  • Barcelona - Newsroom leadership
  • London - Product development for news
  • Warsaw - Membership-based revenue models

*In this context, the definition of "European" includes the 47 Council of Europe Member States

Further information:
If you have any further questions, email us at
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Meet our participants

Megan Lucero

The Bureau of Investigative Journalism

Thomas Seymat


Marie-Louise Timcke

Funke Mediengruppe

Mar Cabra

Formerly at ICIJ

Matilde Giglio

Compass News

Matej Praprotnik

RTV Slovenija

Do you want to be informed about the plans for News Impact in 2019?