Alexander Drößler is Product Manager with OWL-Digital, the digital in-house agency of Neue Westfälische, a regional Newspaper in Germany. With Neue Westfälische and the startup Lokalportal he works on a digital platform for local life. With its approach as a hyperlocal news site and neighbourhood network, Lokalportal.de connects all local stakeholders. He has also worked as a digital editor with nw.de, the main news website of Neue Westfälische. Previously as a Fulbright Grantee he spent the 2013-14 academic year at the University of Missouri-Columbia School of Journalism focusing on participatory journalism and new business models.