Bettina Lüke

Manager, celepedia

Biography

Bettina is a veteran journalist with 10+ years of experience writing and editing for a range of magazines and newspapers and has been working on Celepedia for three years. First drafted as a celebrity wiki, after a pivot Bettina and her team took in late 2014, Celepedia now is Germany's largest digital teen content offering.

Going fully digital has seriously rubbed off on Bettina. Working with data to optimise the product as well the content people are really interested in is now one of her favourite parts of the job. Her ideal is to be a business intelligent journalist who learns from and works with technology.
She holds an M.A. In communication science. 

1 July 2016

New Tools, Immersive Storytelling & Engagement